Admation

MARCH 11, 2024

If you're pondering over the decision to upgrade your marketing project management software, rest assured, you're in good company. A significant finding from Capterra Management's User Research Report reveals that 44% of organisations have navigated through various project management solutions before settling on their final choice. The primary trigger for this transition?

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Admation

FEBRUARY 28, 2024

Building client trust is a journey that centres on reliability and the timely delivery of marketing campaigns. Clients have high expectations; they want to see their visions realised through impactful campaigns and insist on adherence to deadlines. This can become challenging when you're tasked with managing a portfolio of multiple projects and diverse client needs simultaneously.

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Admation

FEBRUARY 26, 2024

Staying on top of project progress is essential for marketing teams, ad agencies creative teams and their internal and external stakeholders. With the increasing number of tasks, deadlines, and collaborations, the need for a streamlined, efficient way to monitor and report on work in progress (WIP) has never been more critical. This is where the updated Work in Progress (WIP) feature in Admation steps in, redefining how marketing teams and ad agencies manage their creative projects and workflows

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Admation

FEBRUARY 7, 2024

The efficiency of marketing workflows and processes stands as a pivotal factor in determining the success of a marketing campaign or even the business's success. Behind the scenes of every successful marketing campaign lies a web of processes that, if not managed efficiently, can lead to a myriad of hidden costs. These costs, often underestimated, can significantly affect a business’s financial health and its ability to stay competitive.

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Admation

FEBRUARY 5, 2024

Navigating the complexities of marketing compliance in regulated industries is a critical challenge for modern businesses. Strict regulatory frameworks demand meticulous management of marketing approvals, highlighting the need for robust and collaborative solutions. In this landscape, Admation's Marketing Project Management software stands out as a pivotal tool.

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Admation

JANUARY 24, 2024

Do you regularly spend all day actioning tasks and managing your marketing projects, only to go home wondering what you actually achieved? You are not alone, and unfortunately it is increasingly common among marketing teams. What's the solution? Marketing must keep up with a rapidly changing world and that often means doing things for the first time.

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Admation

JANUARY 16, 2024

As the new year dawns, it presents a unique opportunity to take stock of your marketing processes and tools. This period of reflection is not just about acknowledging the successes but also about critically evaluating the areas where goals weren't met. It's the ideal time to ask the hard questions: Are our workflows efficient? Did we manage creative projects effectively?

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Admation

NOVEMBER 27, 2023

With our latest product update, Admation continues to reshape how marketing teams collaborate and manage projects, ensuring our software remains an integral part of your marketing toolkit in an ever-evolving industry. Here's a quick run-down of Admation's latest improvements and new features. Collaborative Approvals Reinvented A year ago, we introduced the MS Word approvals feature in Admation , a significant step in streamlining the marketing approval process.

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Admation

NOVEMBER 22, 2023

Managing brand assets effectively is critical. This article delves deeper into the complexities of version control and illustrates how marketing project management software is a game-changer in this arena. Understanding Version Control in the Marketing Landscape The Complexities of Multiple Versions Creating brand assets like white papers, images, and event banners typically involves multiple iterations.

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Admation

NOVEMBER 13, 2023

In the intricate world of marketing operations, having a magnified view of your processes isn't just beneficial – it's essential. It goes beyond just managing creative projects, it's about fine-tuning the mechanisms that navigate towards successful project completions. Bearing this beacon of enhanced efficiency and clarity, we are proud to unveil the newest feature in Admation's Toolbox – Dashboard Charts.

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Admation

OCTOBER 29, 2023

Picture this: you're an intrepid explorer, standing on the edge of a vast abyss known as Marketing Project Management. You're equipped with tools, a team, and the promise of treasure—successful campaigns and satisfied stakeholders. But the abyss is fraught with pitfalls like black holes that can suck in your projects, leaving them lost in a void of inefficiencies.

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Admation

OCTOBER 24, 2023

Much of the effort when it comes to optimising marketing activity results tends to go into distribution channels, or finding the right media mix. And in times gone by when media spend comprised a much higher proportion of total marketing budgets, that made perfect sense. But in tough times, it pays to ensure all your marketing operations are run efficiently.

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Admation

OCTOBER 22, 2023

Navigating the labyrinth of marketing approvals doesn't have to be overwhelming. From grappling with excessive artwork revisions to managing budget constraints and ensuring marketing compliance, the landscape is fraught with challenges. Yet, the solution often lies in adopting a well-orchestrated marketing project management approach coupled with efficient approval workflows.

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Admation

OCTOBER 17, 2023

Imagine this scenario: A seasoned marketer returns from long-service leave, energized and keen to re-immerse herself in her projects and collaborate with her team. However, what she encounters is a cluttered landscape of new marketing technologies, each claiming to offer a unique solution for optimizing various facets of the marketing ecosystem—from customer relationship management to content distribution.

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Admation

OCTOBER 10, 2023

The creative brief isn't just paperwork; it's the cornerstone of your marketing project. Yet, briefing often turns out to be a challenge even for seasoned professionals. A startling study points out that a whopping 30% of agencies' wasted time can be attributed to poor client briefing. That inefficiency translates into more than just lost time—it affects your project management, strains your internal resources, and slows down your go-to-market strategy.

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Admation

OCTOBER 3, 2023

For many marketers, an array of tools like marketing project management software and creative workflow systems are go-to resources. However, according to Joe Talcott, a former global marketing director for McDonald’s, the simple project brief holds unmatched value. Talcott, the man behind the iconic “I’m lovin’ it” campaign, stresses the brief’s pivotal role in garnering effective results from creative projects.

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Admation

SEPTEMBER 24, 2023

In today's digital age, data has proven to be an indispensable asset for businesses worldwide. Especially in the realm of marketing, where projects evolve with market dynamics, effective data utilization is key to success. In this article, we delve into the significance of leveraging data for marketing project management, exploring its many facets and introducing Admation's latest new feature to enhance this process.

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Admation

AUGUST 14, 2023

In a world driven by digitalization, the management of assets has become a pivotal task for businesses of all sizes. With the surge in digital content, challenges in overseeing valuable digital assets have grown more intricate, demanding innovative solutions. Among these solutions, one outstanding performer has taken center stage - Simple Asset Manager.

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Admation

AUGUST 10, 2023

Things move quickly in the marketing world and managing multiple projects, staying organized and keeping all stakeholders informed is essential but a constant challenge. Questions like "What is due today?" and "Who are you still waiting on to approve that document?" can become a recurring source of stress and inefficiency. However, Admation understands the importance of efficient approvals and effective communication, which is why we provide a range of features that empower you to effortlessly m

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Admation

AUGUST 2, 2023

In an increasingly digital world, where technology has revolutionized the way businesses operate, it might come as a surprise that a significant number of creative teams and marketers continue to rely on spreadsheets like Excel or Google Sheets to manage their projects, tasks, and resources. Spreadsheets have been a staple in offices for decades, offering a simple and familiar way to organize data.

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Admation

JULY 31, 2023

In today's highly competitive business landscape, maintaining a consistent brand identity is crucial for establishing a strong market presence and connecting with customers. However, with the increasing volume of digital assets and marketing materials, it becomes challenging to ensure brand consistency across various channels.

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Admation

JUNE 25, 2023

No one can deny the challenges of producing marketing content. Despite this, many marketing professionals still rely on traditional tools to handle their approval workflow, which can be time-consuming and expensive, as stated by Adweek. However, the landscape is changing with the proliferation of marketing solutions and workflow management software.

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Admation

JUNE 29, 2023

While it is commonly assumed that project management software is only essential for large agencies serving multiple clients, the reality is that even in-house agencies encounter similar challenges that can impede their success. Effectively managing creative projects is crucial regardless of an agency's size. In fact, small agencies often face resource constraints and heavy workloads, resulting in overworked creative teams.

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Admation

JULY 3, 2023

In today's marketing landscape, staying organized and efficient is essential for success. Many teams are turning to marketing approval and project management software to streamline their processes and enhance collaboration. However, implementing such software requires careful consideration and readiness from your team. How do you know if your team is ready?

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Admation

JULY 11, 2023

It's reported that between 5 to 7 per cent of the workforce are affected by burnout due to changes in the work environment. 2022 has been a challenging year off the back of two exception years. Currently not a day goes by where I do not hear a colleague, teacher, client or friend refer to their fatigue. The burnout is real, and it does not seem to discriminate across gender, age, industry or occupation.

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Admation

JULY 16, 2023

In recent years, there has been a remarkable surge in the adoption of in-house marketing teams among brands. According to the Association for National Advertisers' 2018 report, an astonishing 78% of their members now have dedicated in-house marketing teams. This represents a significant increase from the 58% reported in 2013, which itself marked a 16 percentage point jump from the survey results in 2008.

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Admation

JULY 17, 2023

Global events in the last couple of years have transformed the workplace for companies of all sizes, and the new normal is here to stay. This shift changes how workflow management is handled, as well as making it necessary to strategise new ways of marketing operations.

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Admation

JULY 19, 2023

No matter how busy you get in the marketing game, everything needs to be checked over for quality assurance and accuracy. It is totally essential to proof every asset in your campaign, as errors can prove to be extremely costly. Not only do you stand to lose clients if their campaign has errors in it, but your brand can be damaged to the point of no return and in some cases, you could be liable for legal action if errors are defamatory.

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Admation

JULY 19, 2023

MRM software has garnered significant praise for its array of features, but how exactly does it impact your bottom line? As discussed earlier, the modern MRM solution acts as an all-in-one hub for managing marketing resources and projects, seamlessly guiding them from initial briefing to final production. Now, let's delve into the tangible benefits of implementing MRM software and explore how it can save you money while amplifying your profits.

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Admation

JULY 24, 2023

Efficiently managing creative assets while ensuring seamless collaboration and timely approvals is a constant challenge for brands and marketing teams. To overcome these hurdles, an integrated software solution that combines online proofing and digital asset management functionality has emerged as a game-changer. In this article, we delve into the compelling reasons why brands and marketing teams would benefit from a single software solution that seamlessly integrates both capabilities.

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Admation

JULY 25, 2023

As the marketing landscape continues to evolve rapidly, efficiency experts have found a potent ally in the realm of digital tools. Among these, approval workflow software has emerged as a transformative solution, bestowing brands and advertising agencies with unprecedented control and transparency throughout their approval processes. In 2023, businesses are increasingly embracing this innovative technology to streamline their marketing endeavors, seeking greater collaboration and efficiency to g

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Admation

MARCH 13, 2023

The last ten years has seen a major shift in how brands approach marketing. From websites to email campaigns to social media, the digital era has provided a number of new platforms for marketers to engage consumers. In addition to this, marketing teams are juggling traditional advertising mediums such as television and print media with online projects.

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Admation

JUNE 7, 2022

It's reported that between 5 to 7 per cent of the workforce are affected by burnout due to changes in the work environment. 2022 has been a challenging year off the back of two exception years. Currently not a day goes by where I do not hear a colleague, teacher, client or friend refer to their fatigue. The burnout is real, and it does not seem to discriminate across gender, age, industry or occupation.

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Admation

JUNE 2, 2022

In the past few years, there have been significant changes in the marketing landscape from new social media platforms, new ways to generate awareness about a brand or product, new technologies, and, let’s not forget, a global pandemic that had devastating consequences for the world’s economies.

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Admation

FEBRUARY 27, 2022

As marketing compliance regulations continue become more complex there is increasing pressure on brands to ensure their marketing content is compliant across global regions. As marketing teams try and navigate their way through changing requirements it is more important than ever to ensure the right tools are implemented to support them. Admation creative project management software is designed to assist marketing and marketing compliance teams manage the approval of content and to ensure that o

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Admation

FEBRUARY 21, 2022

Ampath Laboratories is one of Southern Africa ’ s foremost pathology laboratories that aims to deliver innovative, professional, and quality pathology and medicine services to healthcare practitioners and patients. As such, its more than 140 registered pathologists serve the medical fraternity, insurance, governmental, managed healthcare, industrial organisations, and other pathology practices with quality results.

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Admation

FEBRUARY 8, 2022

Simple and Sesimi are proud to announce they’ll be working together to provide Marketers with a complete marketing workflow and brand management solution.

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