The unbreakable bond: How outstanding service = brand loyalty
Rebel’s Guide to PM
AUGUST 8, 2023
Build in a mechanism for feedback, try a beta launch with ‘friendly’ customers and make sure helpdesk staff have a process for resolving complaints. Check out Elizabeth Harrin’s book, Customer-Centric Project Management , for examples and a real-life case study of how to implement a new way of thinking about lessons learned.
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