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Agile Project Management: The new go-to for marketing teams in 2020

Rebel’s Guide to PM

Of course, nobody could have predicted that the circumstances we found ourselves in in the year 2020 would have made it so imperative for marketers to roll up their sleeves and implement Agile practices to their fullest potential. The State of Agile in Marketing This Year. User stories.

2020 314
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Agile Project Management for Marketing

Rebel’s Guide to PM

Of course, nobody could have predicted that the circumstances we found ourselves in in the year 2020 would have made it so imperative for marketers to roll up their sleeves and implement Agile marketing project management practices to their fullest potential. A version of this article first appeared in 2020. User stories.

Agile 415
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Product Discovery for Scrum Teams

Scrum.org

Why the Scrum Guide Lacks Product Discovery as a Concept The Scrum Guide 2020 emphasizes the role of the Product Owner in managing the Product Backlog but does not define the product discovery process. Lean UX integrates well with Scrum, emphasizing collaboration, delivering value early and often, and gathering customer feedback.

SCRUM 172
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Jeff Gothelf: Outcome-Based Product Planning — Hands-on Agile 43

Scrum.org

Using specific examples and detailed tools, Jeff showed how taking a customer-centric look at product strategy and creating continuously improving plans ensures the teams maintain their agility, customer focus, and ultimately, the success of their product. His most recent book, Forever Employable , was published in June 2020.

Agile 201
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Best 2020 Online Courses, Events, and Resources for Project Managers

Epicflow Blog

You can choose one of the following seminars: Disciplined Agile Lean Scrum Master: For Professionals New to Agile, Aligning the Organization Through Portfolio Management , Team Member Engagement: Alignment Up, Down, and Across the Organization, Program Management Master Class with Michel Thiry.

2020 86
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How To Make 2023 A Successful Year for Your Projects

Rebel’s Guide to PM

XP, scrum, lean, etc.) Second, the use of lean and agile tools and methodologies beyond IT, software and manufacturing. Visual, lean tools that truly engage all team members are going to become essential. Lean in a little more to the opportunities before you. A version of this article first appeared in 2020.

2023 409
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Deciphering Goals

Scrum.org

Based on EBM Guide Sept 2020, [link]. A company vision might span several business strategies which concludes that higher- and lower-level goals might represent a 1-many relationship. Figure 2 One-to-Many Relationship from Strategy to Tactics. Business Strategy / Lean Canvas. Product Strategy / Roadmap. .

2007 227