Thu.May 15, 2025

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A Practical Guide to Take a Product to Market

Scrum.org

Introduction Launching a new product often brings a sense of both anticipation and anxiety. Theres the rush of creation, the excitement of unveiling something new, and the ever-present question: will anyone care? Despite best efforts to design, plan, and strategise, bringing a product to market remains an uncertain exercise. Have you ever heard the phrase Half the money I spend on marketing is wasted; the trouble is, I don't know which half, captures the problem perfectly.

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Project Prioritization: How To Prioritize Projects in a Portfolio​

WorkOtter

Which are the right projects to move forward in a portfolio? We will discuss actionable prioritization techniques, tools to simplify the process, and best practices for consistency.

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Scrum Only Defines What’s Really Required. Aren’t You Adding Too Much?

Scrum.org

The Scrum Guide states that Scrum only defines the parts required to implement Scrum theory. From Cambridge Dictionary: Required: necessary according to the rules or for a particular purpose. In a Professional Scrum context, that particular purpose is clear: To implement Scrum theoryempiricism and lean thinking (see Scrum Feels Broken? Maybe You Missed the Theory. ).

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Build Resilience, Not Waste: Choosing a VSM Platform for Volatile Markets

Clarizen

When every decision feels high-stakes and every resource is stretched thin, technology leaders are carrying more weight than ever before, tasked with moving fast, staying innovative, and delivering consistent value in a world full of uncertainty. But success isnt just about cutting costs; its about making bold, strategic moves that keep teams focused, maintain work alignment, and reduce waste to keep value flowing.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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Dear agencies: You still need someone the client likes.

Brett Harned

Why project managers aren’t replacements for account managers—and what agencies get wrong when they treat them like they are. McCann made headlines this week with a memo that’s either a revelation or a red flag, depending on how long you’ve worked in the industry. According to an Adweek report , McCann is “reorienting around client teams,” trimming exec layers, and—here’s the kicker—investing in project managers as an evolution of th