Utilising Behavioural Science for Effective Scrum Adoption
Scrum.org
APRIL 26, 2024
. - Salience : Our attention is drawn to what is novel and relevant to us. Ego : We act in ways that make us feel better about ourselves. Priming : Our actions are often influenced by subconscious cues. Affect : Our emotional associations can powerfully shape our actions.
Let's personalize your content