Sat.Mar 04, 2017 - Fri.Mar 10, 2017

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On customer satisfaction

Musings on Project Management

Is customer satisfaction one of your project metrics. If the customer is not satisfied, they may not want to pay for our efforts. Good grief, I hope so! If not, you might want to consider this little ditty: . “If If they are not successful, they cannot pay. Niels Malotaux Paraphrased a bit.

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Ready? Set. Go. 7 things to do (and not do) before you launch a product

Redbooth

You don’t just want a Minimum Viable Product (MVP); you want an MVPTWWYC (that will wow your customers). This is especially critical if potential new customers are beta-testing your product. When we launched, our customer success team received lots of questions and feedback on the new product. Please wait. Amium is loading.

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How Collaboration Accelerated Agile Development of Amium

Redbooth

When we set out to develop the next release of our Amium collaboration platform, we combined agile development techniques with Amium itself to make it easier for our non-development teams—product design, marketing, customer success, and sales—to deliver feedback and stay synched with the “back-end” engineering progress.

Agile 74
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What It Takes to be a Project Portfolio Manager

Wrike

This analysis is based on numerous key characteristics in order to meet the business’s main strategic objectives — all while honoring constraints imposed by customers and stakeholders, internal resources, or external factors. The PPM develops, establishes , and maintains project management standards and procedures.

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How Embedded Analytics Gets You to Market Faster with a SAAS Offering

Customers expect rapid value from your product (time-to-value), data security, and access to advanced capabilities. Start-ups & SMBs launching products quickly must bundle dashboards, reports, & self-service analytics into apps.

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12 Principles of Agile with and without Estimates

Herding Cats

Satisfy customer with continuous delivery of value. Work together with customers. Those customer may have a fiduciary obligation to know the Estimate at Completion and the Estimate to Complete as you spend their money in the presence of uncertainty. 12 Principles of Agile. How estimates help implement these principles.

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Definition of Done

Herding Cats

Are they considered Critical to Customer? Are the Key Performance Parameters known that represent the capabilities and characteristics so significant that failure to meet them can be a cause of reevaluation, reassessing, or termination of the project? Do these Key Performance Parameters have a threshold or objective value?

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Blueprint to Modernize Analytics

The longer you wait to modernize your application’s analytics, the harder you’ll eventually feel the pain of lost customers and missed revenue. When it comes to your revenue and customer loyalty, don't be reactive, be proactive. If it sounds like a daunting task, that's because it is.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways.

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Embedded Analytics: A Force Multiplier for Business

Go deep with five insightsoftware customers as they share the details of their analytics journeys and discuss the transformative power of data. The possibilities for embedded analytics to drive real value for businesses, end users, and society are as fascinating as they are limitless.

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Using Continuous Customer Testing for Pandemic-Proof Product Success

Speaker: Luke Freiler, CEO and co-founder of Centercode

After weathering recessions with a wide range of iconic customers, CEO and Product Manager Luke Freiler has seen first hand the impact the Voice of the Customer has had in making or breaking tech companies during hard times.

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Monetizing Analytics Features: Why Data Visualizations Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Sales Effectiveness: The B2B Sales Leader's Guide

You’ll get a deep dive on: Proven methods for warming up cold calls Coaching points for responding to price pressure early and often Front-line examples of how to win the battle for customer retention

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How to Stay Competitive in the Evolving State of Martech

How AI-powered analytics are leading to more intriguing and satisfying customer interactions. The growing demand among buyers for open marketing platforms that can support “BYOD” (bring your own data).

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How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

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Data-Driven Marketing 101

Here’s what’s covered: How data-driven marketing drives the customer experience. This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Understanding marketing strategy & performance. The most challenging obstacles to data-driven marketing success.

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How Intent Data Helps Marketers Convert A-List Accounts

We’ll walk you through how intent data can elevate your marketing operation, including how it helps you: Easily prioritize accounts Craft engaging content that converts Retain and upsell customers

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Drive GTM Efficiency with Tech Stack Consolidation

With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors. Consolidating your tech stack is an effective cost-saving measure that drives GTM efficiency and adds value to your enterprise.

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7+ Graphics Libraries to Enhance Your Embedded Analytics

When your customers come to your app, what do they see: clunky, outdated dashboards or a sleek, modern interface? If your embedded analytics are looking stale, leverage these free graphics libraries to take your embedded analytics offerings above and beyond.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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Monetizing Analytics Features: Why Data Visualization Will Never Be Enough

Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become commonplace. Turning embedded analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways.

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2020 Database Strategies and Contact Acquisition Survey Report

Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging.

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Digitizing Logistics: Harness the Power of Data in 4 Steps

Learn how to carry out a data-driven demand gen strategy by: Nailing down your ideal customer profile (ICP). In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Ready to impress your boss with killer results? Leveraging intent data.

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Going to Market Smarter in the New Economy

The fight to find new customers and retain existing ones is the biggest business challenge for many companies. Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.”

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100 Pipeline Plays: The Modern Sales Playbook

Sell more with proven templates - Customize our winning email and script templates and add them to your workflows for more wins. Meet your modern sales playbook - See how high-performing sales and marketing teams increase pipeline year-over-year.

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Modern Data Architecture for Embedded Analytics

Discover the pros and cons of each approach, plus how to choose the right architecture for your business priorities, timeline, and customers. Download the whitepaper to see the 7 most common approaches to building a high-performance data architecture for embedded analytics. 9 questions to ask yourself when planning your ideal architecture.

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The Power of Conversation Intelligence

Looking for tools to surface the voice of your customer? Has Conversation Intelligence (CI) been discussed in your organization, but you don’t know where to start? Generally curious about the CI space?

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4 Data-Driven Steps To Drive Successful B2B Demand Generation

In this eBook, you’ll discover how to improve your demand generation program—and your bottom line—in four data-driven steps: Nail down your ideal customer profile (ICP). Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. Leverage intent data. And much more!

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Best Practices for Deploying & Scaling Embedded Analytics

You can get new capabilities out the door quickly, test them with customers, and constantly innovate. In fact, rolling out features gradually is beneficial because it allows you to progressively improve your application.

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The Business Opportunity of Embedded Analytics: New Findings from 500+ Application Teams

Speaker: Josh Martin, Director of Product Marketing, Logi Analytics

But most companies don’t realize that the features they embed and how they develop have a lasting impact on revenue, customer churn, and competitive differentiation. Embedded analytics has evolved from an afterthought to a necessity. The state of embedded analytics in 2018 is in flux.

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Selling Data and Decisions to your Team

Speaker: Cait Porte, SVP Product and Customer Experience, Zmags

Talking to customers, working with key stakeholders in the business and convincing development that a feature is necessary can be a daunting task. Gathering support for a product feature or enhancement is a critical skill for Product Managers.

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A DevOps Guide for Product Managers

Speaker: Suzie Prince, Head of DevOps, Atlassian

In an ever changing world Product Managers are being pushed now, more than ever, to keep up with business and customer demands. At the same time they, and their engineering teams, are struggling to adapt to work in new all remote ways.

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Bridging the Online and Offline: How to Apply Product Thinking to Expanding Your eCommerce Business

Speaker: John Cutler, Product Evangelist and Coach at Amplitude

In a post-COVID world, online retailers are forced to reevaluate their position and address the challenge of adopting new customer experiences. Even brick and mortar businesses are integrating more digital approaches to CX -- testing out loyalty programs and subscription-based models.

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Upgrading Data Security in a Crisis

Speaker: M.K. Palmore, VP Field CSO (Americas), Palo Alto Networks

He will use a combination of industry insights through statistical observations and direct customer feedback to emphasize the importance of adopting new technologies to battle an ever changing threat landscape. In this webinar, you will learn: The future of data security.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. It’s no secret, only 13% of salespeople are satisfied with their CRM.

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What We Learned From Our Own Data-Driven ABM Strategy

In just 90 days, we were able to increase our pipeline by 114% and the customer base for this particular product by 30%. talking points, we thought it would be more helpful to examine an ABM program that ZoomInfo executed.

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All Method, No Madness: Guiding Agile Teams Through Research

Speaker: Amanda Stockwell, President of Stockwell Strategy

Many Product Managers feel quality user research can't keep up with the fast-paced culture of agile teams. However, if you're willing to adapt the right way, you don't have to sacrifice agility or user insights. Using the right strategy, your agile team will collect qualitative data, interpret it, and integrate it effectively.

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Use Discovery and Delivery to Experiment Our Way to a New Normal

Speaker: Johanna Rothman, Management Consultant, Rothman Consulting Group

When we focus on experimentation, small bets, and short feedback loops, we can create the kinds of products our customers will love. Instead of planning for either discovery or delivery, we can use experiments—for all our work.

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The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Develop an effective customer health scoring model to mitigate churn and identify opportunities across your customer base.