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The Importance of Creativity in Business and Work

Project Bliss

There are multiple reasons to consider the importance of creativity in business and your work. And I’m not just talking about your company’s creative department, or that PowerPoint you need to make for your boss. Creativity provides business value in important ways you may not have considered.

2010 200
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Understanding the Purpose and Importance of Marketing Operations for Creative Teams

Productivity Land

The development and planning of marketing strategy, the creation and management of assets, campaign execution and analysis, and reporting are all important components. Before launching a marketing campaign, it’s important to have the marketing operations that will make the campaign a success in place.

2021 66
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Is Kanban the Creative Industry's New Normal?

Scrum.org

I've always been captivated by the dynamics of project management within creative industries. The unique challenges and the relentless pursuit of innovation demand a philosophy that is both adaptable and respectful of the creative process. Creativity, by nature, is personal and diverse. Enjoy this video? Enjoy this video?

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How to Write a Creative Brief

ProjectManager.com

In project management, the equivalent of an itinerary is a creative brief. But not all projects use a creative brief; they’re found only in specific disciplines. Then we’ll break down the creative brief into its essential parts and show you how to write one to deliver project success. What Is a Creative Brief? Learn more.

Budget 343
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Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand.

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7 Steps - A Product Owner’s Guide to Strategic Scrum

Scrum.org

As we navigate this path, let’s talk about blending the strategic wisdom of Professional Scrum with the creative spirit that fuels our work. As we navigate this path, let’s talk about blending the strategic wisdom of Professional Scrum with the creative spirit that fuels our work. It’s the compass that guides every decision we make.

SCRUM 194
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Productivity: creative versus reactive leadership

Scrum.org

A simple tool we can use to understand our relationship to productivity and expand the possibilities is the creative versus reactive leadership lens. And creative feels more expansive, open, and curious. Creative feels life-giving, interconnected. And we can change our relationship to be a more creative one.