Understanding digital debt is crucial before digital transformation. Assemble a team to assess internal operations, market pressures, and digital debt's impact. Define future digital vision with measurable goals. Refine hypotheses and conduct market analysis. Develop a roadmap for transformation with defined projects, cost estimates, and governance.

This large intercity transportation company for people and freight employs 100+ IT employees and contractors across North America and Europe and spends $10MM annually for approximately 50 inflight projects. The company needed the right financial tools to budget for innovation initiatives and real-time information on spending and forecasting. This transportation company turned to Acclaim Projects by Sopheon to help deliver projects on time and within budget.

Digital transformation projects are crucial, with global spending projected to hit $3.4 trillion by 2026. However, they often fail at a rate of about 70%. To enhance success: Employee Buy-in: Acknowledge concerns and establish a change management team to communicate benefits transparently. Identify Processes and Tools: Form a digital transformation office to establish metrics, workstream lifecycles, data capture, and tool selection.

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

Just by embedding analytics, app owners can charge 24% more for their product. How much value could you add? This framework from Software Pricing Partners explains how application enhancements can extend your product offerings. You’ll learn: How to take a disciplined approach to pricing The three elements of the Packaging Decision Framework Ways to structure your new embedded analytics offering Download the White Paper to learn about How To Package & Price Embedded Analytics.

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

Project managers are now spending more time managing strategic projects where the scope is susceptible to changes as the projects progress. Scope change control is now becoming a critical component of project management requiring project teams to become more active in solving problems and making decisions. Scope change control will require collaboration with stakeholders and possibly government agencies.

Gaining your Project Management Professional (PMP) certification can be very beneficial for any project manager. Most successful PMP candidates treat preparing for the PMP exam as a personal project. As such, it requires careful planning and a structured approach. Eligibility criteria must be met, and the exam is known for its difficulty, sometimes requiring multiple attempts.

The Project Management Professional (PMP)® Certification is one of many professional credentials that is awarded by the Project Management Institute (PMI)®. Currently, there are approximately 1.4 million PMI PMPs awarded by PMI, the world’s leading authority on management. The PMP® certification is accredited against the International Organization for Standardization (ISO) 9001 and ISO/ANSI 17024 standards.

The leadership style that the leaders adopt during engagement is critical in gaining team member support for building a positive thinking team. The challenge is in deciding whether to adopt an engagement focused leadership style that emphasizes human behavior characteristics such as personalities, or to a task-oriented leadership style that focuses on the work needed to be performed and the tools to be used.

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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.

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Consolidating your tech stack is an effective cost-saving measure that drives GTM efficiency and adds value to your enterprise. With a cohesive, integrated tech stack, your revenue teams can deliver an excellent customer experience that sets you up to win faster than your competitors.

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Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.