When improving on or adding to your product, you'll see a lot more success if you start with the "why". Why are we adding on to our product? Why is this going to benefit our company's mission?
Improving your product with new capabilities like analytics can add values for many reasons: you could use them to stand out from your competition, capture new revenue, drive adoption, empower your business users with data-driven insights, and improve efficiency.
The Start With Why webinar series focuses on how to evaluate your "why" and identify the best next steps to improve your product.