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Agency operations: A 5-step framework for running a successful agency

Resource Guru

In a Little Black Book interview Sara Tate , former CEO of TBWA London and MD/strategy director at Mother London, conceptualizes this content overload as “quantity over quality. Typically, they’re responsible for overseeing and managing the operational aspects of an advertising agency. Will someone please think of the processes?

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24 agency tools that will set your teams (and clients) up for success

Resource Guru

It’s easy to keep projects on track with clear project team roles , task assignments, and customizable workflows. Plus, with frequent releases of new features, project managers at agencies all over the world can stay on top of everything that’s going on across the project life cycle. .” – David L.,

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Agency project management 101 – Part 1

Resource Guru

Then, each of these individual client projects has: Unique goals Timelines Budgets Resource demands (meaning, your capacity planning needs to be on point) The real kicker is all of that’s going on for every project, all at once. Here’s the truth: without the skills to manage multiple projects, you’ll crash and burn.