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Regaining Customer Trust: Two Strategies for Authenticity in the Era of Generative AI and Programmatic Content

International Institute for Learning

How doubling down on generating ‘Earned Media’ and measuring ‘Earned Growth’ as a separate marketing channel can boost authenticity in a programmatic world. The browser cookie followed a year later, and with that, the biggest expenditure item in marketing budgets – advertising – transitioned to a programmatic approach.

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AI Project Management FAQs: How to Harness the Power of AI in Work and Project Management

Leankor

This article answers frequently asked questions and sheds light on how enterprise organizations can leverage AI for advanced project intelligence and insights. What is the Impact of AI in Work and Project Management? How is AI Used in Work and Project Management? What Does the Future of AI in Work Management Look Like?

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What is A System for Value Delivery in Project Management

Project Pulse Journal

Organizational governance supports the different value-creation strategies to integrate sustainable growth as it aligns with the company's success, compliance framework, and ethical standards. Ultimately, if there were no happy customers, businesses would struggle.

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How to Navigate the Project Environment Even if You’re New to Project Management

Project Pulse Journal

Being attuned to these dynamics allows for proactive adjustments in the project scope and execution. For example, projects such as the Unilever Sustainable Living Plan (ULSP) have shown the industry that fast-moving consumer goods companies have that “it” factor in sustainability projects.

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Agile Transformation: ChatGPT or McBoston?

Scrum.org

This article is another excursion into this nascent yet fascinating new technology of generative AI and LLMs and the future of knowledge work. A rough estimation of the budget required. The team will establish a Sprint cadence, usually two weeks, in which they will plan, execute, and review their work.

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Project Management Artifacts: Essential Tools to Enhance Project Management

Project Pulse Journal

Malinawan, PMP Choosing the appropriate tools and techniques to your advantage is essential for professionals working in the dynamic field of project management who must contend with issues like project budget constraints, tight deadlines, and constantly changing requirements.