Projects…Start with What & Why
Project Management Essentials
JUNE 30, 2025
What are we doing? And why are we doing it? These are the first two critical questions that must be asked at the start of every project. However, they often go unanswered! The nominal “what” is often provided. Implement a new system. Launch a new program. Build a road or bridge. However, the “why” is frequently unclear or poorly defined.
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