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Regaining Customer Trust: Two Strategies for Authenticity in the Era of Generative AI and Programmatic Content

International Institute for Learning

In 2017, an Ipsos survey found that ‘69% of consumers distrust brand advertising’ and an InMoment survey in 2018 found that 75% of consumers found personalisation ‘creepy’, and as Evan Davis summarised on his BBC Radio show on Advertising, “something that is too narrowly targeted is a little bit suspect”.

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AI Hype vs. Reality: Project Management Reimagined

The IIL Blog

.” – Bank of America Merrill Lynch report (2019) There are also projections about specific types of jobs: “Human nurses will soon become obsolete with the rise of AI nurses that will provide better, cheaper, and more comprehensive healthcare.” There will also be a shift in the type of technical skills needed.

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Implications of Artificial Intelligence on Project Management

The IIL Blog

By Eugene Bounds and Steve Ackert Recently, the buzzword artificial intelligence (AI) has been on everyone’s minds, not just in the tech world but across many industries, including project management. Over twenty AI-enhanced tools today focus on project management capabilities and features (e.g., While some tools (e.g.,

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Agility and Scrum According to OpenAI’s ChatGPT — Be Surprised!

Scrum.org

TL; DR: Business Agility, Scrum and Generative AI’s Take on Getting There. There has been a lot of talking about generative AI recently, mainly fueled by excellent work results in the text and graphics area. My Questions to the Generative AI on Business Agility and Scrum. Will Google Be Toast Anytime Soon?

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Artificial Intelligence and Project Management: The First Step

The IIL Blog

Two months after ChatGPT’s debut, Microsoft introduced on its Bing internet search engine a similar chatbot, and has announced its “everyday AI companion”, Copilot. In March 2023, Google launched Bard , and Baidu , the Chinese multinational technology company specializing in Internet-related services, introduced ERNIE Bot.

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What is A System for Value Delivery in Project Management

Project Pulse Journal

Functions Associated with Projects A system for value delivery encompasses a range of knowledge areas associated with the project lifecycle, including initiating, planning, executing, and closing (PMBOK, 2017). This includes organizational culture, industry dynamics, regulatory requirements, technological advancements, and market trends.

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How to Navigate the Project Environment Even if You’re New to Project Management

Project Pulse Journal

The project environment is a complex relationship of internal and external facets consisting of organizational structure, culture, industry dynamics, regulatory frameworks, technological advancements, and market trends. Technological Advancements The rapid pace of technological innovation can offer both opportunities and challenges.