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Regaining Customer Trust: Two Strategies for Authenticity in the Era of Generative AI and Programmatic Content

International Institute for Learning

Generative AI will mean a radical personalisation of marketing content which could further erode consumer trust. Here are two strategies that will promote authenticity – double down on generating ‘earned media’ and start measuring ‘earned growth’ as a separate marketing channel. So, what can marketers do to regain trust?

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5 Project Management Trends You Should Know in 2023

LiquidPlanner

Get good at budgeting so you keep project costs under control. AI has a lot to offer beyond simple admin tasks. Generative AI provides text-based responses to a prompt. Focus solutions on value for money across the whole product lifecycle, not just your ‘project’ part. You can ask it things like: “Here is a risk.

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What is A System for Value Delivery in Project Management

Project Pulse Journal

Organizational governance supports the different value-creation strategies to integrate sustainable growth as it aligns with the company's success, compliance framework, and ethical standards. This includes organizational culture, industry dynamics, regulatory requirements, technological advancements, and market trends.

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Project Management Artifacts: Essential Tools to Enhance Project Management

Project Pulse Journal

Models Models in project management are theoretical frameworks or representations that help explain, predict, or control project aspects. The project objectives, the nature of the tasks involved, and the preferences of the project team influence the method choice.

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2024 Events for Project Managers, Business Leaders, and Industry Professionals

Epicflow Blog

Events for Project and Resource Managers Dubai International Project Management Forum January, 15-18, Dubai, UAE The 2024 Forum entitled “Beyond Boundaries” will bring together more than 2,000 project professionals to discuss three primary topics: sustainability, modern methods of project management, future trends and technology.

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Top 25 Most In-Demand Skills in 2023 & Beyond

Teamweek

Good leaders share traits like integrity, good communication skills, gratitude, and influence. Finance Not only is finance at the core of every business, big or small, it’s also gaining more strategic value —helping businesses forecast and predict scenarios that improve growth, profitability and sustainability.

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