2012 Lean SCRUM Strategy 
Rebel’s Guide to PM
MAY 11, 2022
Agile project management for marketing has been a growing trend since the publication of the Agile Marketing Manifesto in 2012. The main differences between agile in marketing and its software predecessor are: Marketers don’t love Scrum as much as developers, because it doesn’t fit the marketing context. User stories.
Rebel’s Guide to PM
APRIL 16, 2020
Agility in marketing has been a growing trend since the publication of the Agile Marketing Manifesto in 2012. The main differences between agile in marketing and its software predecessor are: Marketers don’t love Scrum as much as developers, because it doesn’t fit the marketing context. Does Agile work for marketing? User stories.
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Scrum.org
NOVEMBER 5, 2018
Background: In this article, I compare and contrast the more advanced maturity patterns of Scaled Professional Scrum, Nexus with Scrum Studio all in one corner, and LeSS. Nexus and LeSS are the only patterns that are based on real Scrum with 1 Product Owner, 1 Product Backlog for each real customer-facing product. Craig Larman.
Scrum.org
AUGUST 28, 2020
like choosing for Scrum?—?they These norms range from very basic ones, like attending a Daily Scrum every day, to abstract ones like “work together towards a shared goal instead of working on your own tasks” and “delivery small, working bits of product frequently instead of huge chunks occasionally”. Why Is Change Hard?
Scrum.org
NOVEMBER 2, 2018
Have you ever tried to kickstart a “Scrum of Scrums” in an organization? I suppose a Scrum of Scrums is a bit like a start-up: there has to be a real value proposition. He recognized that something like a business model canvas would offer great potential in an entrepreneurial, Lean Startup context.
Scrum.org
NOVEMBER 6, 2019
In Lean and Agile we’ve known for a very long time that our measure of progress is completed work that meets the needs of a user. A few years ago, Pawel Brodzinski wrote two highly influential blog posts on the “ myth of 100% utilisation ” (2012) and the “Economic Value of Slack Time” (2015). Book] This is Lean by Niklas Modig.
Runrun.it
JANUARY 23, 2020
Cobban therefore instituted a strategy that focussed on eliminating wasted customer time which he called RED, or Respectful, Easy to deal with and Dependable. The takeaway here is that speed is essential to any growth strategy. Lean processes can be instituted at every step of a company’s infrastructure.
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