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5 Strategies for Digital Transformation Projects

Rebel’s Guide to PM

Digital transformation is on the rise. Many organizations are looking for ways to digitally enable their businesses – often through new technologies – in order to improve performance or gain a competitive advantage. Defining your objectives for a digital transformation project is key to success. Let’s get started!

2026 349
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What Is Marketing Management? An Essential Introduction

ProjectManager.com

Marketing can feel more like an art than a science. How can you do market research to see opportunities in the marketplace that will make money for your company? There are ways to manage the marketing in your company to discover and take advantage of opportunities in the marketplace. What Is Marketing Management?

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I took the Google Digital Marketing & E-commerce course (Review)

Rebel’s Guide to PM

If you’ve arrived here, you’re probably ready to get into my Google Digital Marketing & E-commerce: Professional Certificate review! Digital marketing is a core skill for many people in lots of roles today, not just marketing jobs. Who is the Google Digital Marketing & E-commerce Certificate for?

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How to do customer acquisition the right way in 2024

Planio

You can build the best product in the world, but without a solid customer acquisition strategy (and the right team to pull it off), no one will ever use it. 12 customer acquisition channels How to create a winning customer acquisition strategy in 2024 1. Plan and execute your strategy 6. Why is it so hard to get right?

2024 158
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Evidence-Based Leadership: Navigating the Future with Facts

Scrum.org

The digital revolution, a globalized economy, and a shifting social paradigm demand a leadership approach that is both innovative and grounded in reality. EBL leaders use evidence to guide their strategy, improve organizational performance, and enhance employee engagement. This is where Evidence-Based Leadership (EBL) comes into play.

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Exploring the differences: Projects vs operations examples

Rebel’s Guide to PM

From examples of project activities in a business versus operational activities to strategies for balancing projects and operations simultaneously — this article will help you understand the differences and consider the similarities. Projects help deliver strategy. The context for projects All organizations need to do projects.

Retail 407
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The Bespoke Business Model: Developing Your Own Marketplace Platform

Binfire

In today’s digital age, the concept of custom marketplace development has revolutionized the way businesses operate and connect with consumers. For businesses, they provide access to a larger audience, reduced marketing costs, and streamlined operations.