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Agile Project Management: The new go-to for marketing teams in 2020

Rebel’s Guide to PM

However, beyond the bad news we’ve had to deal with since the beginning of this year, these changing circumstances have ushered in a different kind of enthusiasm for making process improvements in how we work together as well. What does this new decade have in store for marketers running projects? Does Agile work for marketing?

2020 309
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The Agile Fluency Model with Diana Larsen

Scrum.org

After a short introduction to the model, we shifted to an ask-me-anything-style discussion of the groundbreaking view of agile and teams. ?? Quote: Focusing teams produce business value. Delivering teams deliver on the market cadence. Optimizing teams lead their market. The Agile Fluency® Model eBook.

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Agile Project Management for Marketing

Rebel’s Guide to PM

However, beyond the bad news we’ve had to deal with since the beginning of this year, these changing circumstances have ushered in a different kind of enthusiasm for making process improvements in how we work together as well. Does Agile project management for marketing really work?

Agile 412
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Unlock the Power of ChatGPT for your Scrum Team

Scrum.org

The sales team sells unauthorized features to meet its quota. I will describe a conflict situation in a Scrum team. Your suggestions include surveys, talks, interviews, team meetings, games, exercises, or including other parties like stakeholders or line managers, and other useful practices. ChatGPT Prompt for Scrum Masters.

ChatGPT 174
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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. The amount of bad data causes teams to waste valuable time during their workflow, and decreases their number of targeted prospects.

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Scrum Master Interview Questions (4): From Metrics to Kicking off Scrum to Scrum Anti-Patterns

Scrum.org

The ebook provides both questions as well as guidance on the range of suitable answers. Your Scrum team is consistently failing to meet commitments, and its velocity is volatile. How would you address this issue with the team? The team addressing unplanned priority bugs. Agile Metrics. Question 39: Volatile Velocity.

SCRUM 229
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How Options Give You Confidence At Work

Rebel’s Guide to PM

The attitude that has helped me grow and develop my career in the direction I most wanted to was something else entirely. The developers weren’t involved. The test team wasn’t involved. But at the back of mind was always the knowledge that if it got too bad I could walk away. Let me explain. The trainers weren’t involved.